ME (MayFly Entertainment)

ME is an online sports betting company that imports western betting brands into Asia. 
 
The idea behind the logo was to portrait English heritage, but at the same time still, be familiar with the Asia audience. I started the journey by researching old English signage that felt like it could have come from the industrial revolution, where I stumbled on the idea of dockyard signage. 
​
The Next step was to incorporate the Asia element into the logo, which I did by studying Asia's colour theory, which was how I arrived at the final solution.